Building custom stacks on top of existing CDPs, such as Snowplow CDP with GTM Server, Metabase and Omni Analytics on AWS, is not the only way we ensur...
Customer data platforms: practical hard-earned lessons
Over the past 2 years, we’ve implemented customer data platforms in various forms, including Snowplow with Metabase, GA4-based CDP, Omni CDI, an...
Snowplow Case Study: US-based Adapex, an Inc. 5000 company, runs Datomni’s Snowplow-based CDI to activate first-party data in LiveRamp at scale
An award-winning AdTech company, Adapex, needed to change its approach to capturing and processing event data due to the impending “cookie apoca...
